PATIENT SURVEYS
Patient experience: Your next competitive edge
Where patients’ needs are going unmet, and how your brand can step in to meet them

Are you ready to own the entire patient journey?
As pharma shifts toward direct-to-patient (DTP) approaches, the distance between brands and patients is shrinking. That means every current friction – from insurance hurdles to unanswered questions – soon becomes your problem. If you don’t map and fix it now, you’ll feel it in new starts, adherence, and revenue.
But by understanding where the most acute friction lies across the patient journey, you can focus resources where they move the needle. To help, we surveyed patients across five chronic conditions to uncover the specific breakdowns, missed handoffs, and information gaps that stall access.
What’s inside:
- Patient acquisition: What it takes to capture every eligible patient
- Patient onboarding: How to ease the access burden
- Unlock your brand’s potential: How to make access and adherence easier at every stage.

Download the reports
Broken down by disease state, our patient survey reports illustrate where the most acute friction lies across the patient journey, and how it can be addressed.
This data will help you focus resources where they move the needle – accelerate starts, improve adherence, and reduce support costs.